Új hozzászólás Aktív témák

  • vodkaboy22

    addikt

    Akik tudnak angolul! Nagyon ÉRDEKES !

    So, after over a week of digesting the last RMAF, what did I conclude?

    Modern, high-end stereo gear is expensive because it has to be. On a purely intellectual level I fully understand that the price of an item is what someone is willing to pay for it, no less, no more. I would never spend $500,000 to buy a modern artist's unmade bed, but if someone is willing to do so, then its price is $500,000; on the other hand, if the most that anyone is willing to pay is $50, then its price is $50.

    A regular reader, who makes and sell high-end loudspeakers and who was showing at the RMAF (whose speakers I didn't see or hear, unfortunately), wrote me to explain his high prices. In a nutshell, if he sold 300 pairs of his speakers a month, rather than just the three pairs he actually does sell a month, he could easily halve his prices, but not before, as the cost of the parts and labor are only a fraction of the total cost of running a company. Of course, this makes lots of sense. (And even that fraction has become evermore expensive, which I know all too well, as in the brief eight years that I have been selling PCBs and kits, all of my costs have doubled.)

    Little or nothing in the realm of high-end audio, with the exception of OpAmps and DAC chips, is a mass-consumption item, requiring huge factories and thousands of workers. In truth, the selling high-end audio is closer to the selling of fine jewelry than it is to the selling toasters and car tires. Nonetheless, I bemoan the high prices, as they ensure that Audio will never regain the once dominating position it held. Why not? Simply, there are too many electronic competitors clamoring for our ears' and eyes' attention, competitors that are both vastly cheaper and hugely more socially cool. Think about it: you aren't going to bring your six-foot tall loudspeaker or 100lbs power amplifier into work to show your coworkers in the same casual way that you would bring in your new iPad. Hell, you are not likely to bring in your new $400 audio-grade USB cable to show the guys at work, fearing their supreme indifference and quick ridicule. Try telling your young nephew that—rather than buying that iPad or smart phone or gaming computer—he should really buy an $800 power cord for his stereo. In other words, in the bang-for-buck war, Audio has already lost.

    Acceptance of this grim reality, the higher and ever higher prices, however, does not grant us license to price egregiously; any pair of speakers that costs more than a new BMW car must at least offer a gold-clad enclosure or platinum drivers, so when the force-field loudspeaker does appear, as a $100 accessory for your smart phone, your $65k speakers will still be worth something in raw materials.

    Villamos- és Gépészmérnök - Blog-omban audio felszerelések és saját készítésű elektroncsöves erősítők.

Új hozzászólás Aktív témák